Visibility by engine
Separate ChatGPT, Gemini, Google AI Overviews, Perplexity, and Grok performance instead of hiding meaningful differences inside one average.
AI visibility measurement
See where your brand appears in AI answers.
Measure how often your brand is mentioned, recommended, and positioned across ChatGPT, Gemini, Google AI Overviews, Perplexity, and Grok.
AI visibility describes how often a brand appears and the context surrounding it when people use generative AI to research, compare, and buy. Fihrist looks beyond one isolated response by measuring patterns across questions and engines. It brings mentions, competitors, sources, and change into one evidence-backed view.
Search behavior changed. Traditional measurement cannot explain all of it.
Buyers can describe a need, compare alternatives, and ask for a recommendation in one conversation. If your brand is missing from the answer, ordinary web analytics may never show the lost opportunity. The first step is knowing where your brand appears and where it does not.
What you can learn
Competitive share
Understand your score in the context of the brands that appear alongside yours or take your place.
Topic and intent breakdown
See performance across research, comparison, and decision-stage questions.
Change over time
Measure again after content and technical work to understand what actually moved.
How the analysis works
Define the market
Agree on the brand, competitors, audience, and topics and buyer intents before measurement begins.
Collect comparable evidence
Run the same buyer questions across the same AI engines, with every finding linked to the answer behind it.
Turn the gap into work
Turn the findings that matter into source, content, brand, or technical priorities, then measure again.
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Visibility
İİyi Sigorta
All modelsAll topicsRun report
Visibility, share of voice, and citing sources are calculated from real engine runs.
Visibility
İyi Sigorta across ChatGPT, Gemini, Google AI Overviews, Perplexity, and Grok
38%±5% range+16 pts
İyi Sigorta appeared in 38% of the 320 sampled AI answers.
Visibility ranking
By mention frequency
BrandVisibilitySOVPerception
1
İyi SigortaYOU38%34.481
İyi SigortaYOU38%34.4812
Pera Sigorta31%27.974
Pera Sigorta31%27.9743
Emir Sigorta22%18.669
Emir Sigorta22%18.6694
Zenka Sigorta14%11.277
Zenka Sigorta14%11.2775
Mira Sigorta8%5.372
Mira Sigorta8%5.3726
Armut Sigorta3%2.666
Armut Sigorta3%2.666Share of voice
Brand and competitors
İyi Sigorta34.4%
Pera Sigorta27.9%
Emir Sigorta18.6%
Zenka Sigorta11.2%
Mira Sigorta5.3%
Armut Sigorta2.6%
Average position
Position in answers that mention you
#1.60.3
Live product demo with the fictional İyi Sigorta account. Hover the charts; the demo also cycles through views on its own.
What your team can do with it
- Know which engines leave your brand behind
- Find the topics competitors own
- Connect content and technical work to measurement
- Give teams and clients one shared view of visibility
Frequently asked questions
What does AI visibility mean?
It is the frequency, position, and context in which a brand appears inside generative AI answers, including how it is recommended relative to competitors.
Is AI visibility the same as SEO?
No. SEO focuses on pages in search results. AI visibility focuses on synthesized answers, cited sources, and recommendation context. The two disciplines reinforce each other.
Is one ChatGPT query enough?
No. Answers vary by engine, session, and time. A useful measurement needs multiple relevant questions and comparable runs.
Related pages
See where your brand stands in AI answers.
Request early access. We will help you define the market, competitors, and buyer questions worth measuring.
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