Visibility by engine
Separate ChatGPT, Gemini, and Perplexity performance instead of hiding meaningful differences inside one average.
AI visibility measurement
See where your brand appears in AI answers.
Measure how often your brand is mentioned, recommended, and positioned across ChatGPT, Gemini, and Perplexity.
AI visibility describes how often a brand appears and the context surrounding it when people use generative AI to research, compare, and buy. Fihrist looks beyond one isolated response by measuring patterns across questions and engines. It brings mentions, competitors, sources, and change into one evidence-backed view.
Search behavior changed. Traditional measurement cannot explain all of it.
Buyers can describe a need, compare alternatives, and ask for a recommendation in one conversation. If your brand is missing from the answer, ordinary web analytics may never show the lost opportunity. The first step is knowing where your brand appears and where it does not.
What you can learn
Competitive share
Understand your score in the context of the brands that appear alongside yours or take your place.
Topic and intent breakdown
See performance across research, comparison, and decision-stage questions.
Change over time
Measure again after content and technical work to understand what actually moved.
How the analysis works
Define the market
Agree on the brand, competitors, audience, and topics and buyer intents before measurement begins.
Collect comparable evidence
Run the same buyer questions across the same AI engines, with every finding linked to the answer behind it.
Turn the gap into work
Turn the findings that matter into source, content, brand, or technical priorities, then measure again.
fihrist.io/dashboard/insights
What your team can do with it
- Know which engines leave your brand behind
- Find the topics competitors own
- Connect content and technical work to measurement
- Give teams and clients one shared view of visibility
Frequently asked questions
What does AI visibility mean?
It is the frequency, position, and context in which a brand appears inside generative AI answers, including how it is recommended relative to competitors.
Is AI visibility the same as SEO?
No. SEO focuses on pages in search results. AI visibility focuses on synthesized answers, cited sources, and recommendation context. The two disciplines reinforce each other.
Is one ChatGPT query enough?
No. Answers vary by engine, session, and time. A useful measurement needs multiple relevant questions and comparable runs.
Related pages
See where your brand stands in AI answers.
Request early access. We will help you define the market, competitors, and buyer questions worth measuring.
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